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Wednesday, August 09, 2017

Aug 9, 2017 - WhatsApp's Integration of UPI-Based Payments Has Strategic Consequences for India's Digital Economy

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Sree Vijaykumar
Sree Vijaykumar
From the Editor's Desk
It's really surprising that more chief marketing officers (CMOs) aren't on Twitter. Don't get me wrong - some CMOs totally get it. In fact, this article highlights 25 CMOs that you absolutely should follow on Twitter. But, according to a search on LinkedIn, more than 30,000 people have the title of CMO. You would think that all of them would be on Twitter by now, promoting their brand and engaging with customers. After all, social media is kind of a big deal. More here.

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