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Wednesday, May 31, 2017

May 31, 2017 - Govt begins process to sell 10% in NTPC, 4 banks to manage offer

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Sree Vijaykumar
Sree Vijaykumar
From the Editor's Desk
ComScore data suggests that half of U.S. smartphone users download zero apps each month. If you can get users to hit download, only 36 percent of apps are retained after one month and only 11 percent for a year. Even worse, the average app loses 77 percent of its daily mobile users (DAU) within the first three days, and 95 percent of apps aren't used regularly after 90 days. Engagement is key! So, are apps dead? No, but if you are building a digital business the numbers show that a maniacal focus on apps to the exclusion of other channels is increasingly dangerous. More here

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